The preparation of the concept for corporate identity under the project "The Ancient Stadium of Philippopolis – Preservation, Rehabilitation and Urban Renewal" was assigned to the "Fontan 2" EOOD, Sofia.

According to the agreement signed between the Regional Administration – Plovdiv and the company, the logo and the graphic design of the promotional products must be developed for 3 months. The concept to be offered by the specialists of the implementing company must be based on thorough examination of European and world examples of corporate identity of archaeological structures revealed in historic towns. The corporate identity should reflect both the importance, structure and cultural value of the Ancient Stadium of Philippopolis and the goals and ideas set out in Project BG 0041, financed by the EEA Financial Mechanism.